Monday, August 18 - Tuesday, August 19, 2025
AI & Your Agency Agenda
Scroll to view the full agenda or view by day:
Monday, Aug. 18: Day 1
Tuesday, Aug. 19: Day 2
All times are local, Pacific Time.
Monday, August 18 : Day 1
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Registration
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Continental Breakfast
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Welcome & Opening Remarks
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Attendee Introductions
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Getting Found in the Age of Search, Social, and AI. Read the full agenda
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Maximizing AI While Mitigating Your Legal Risk. Read the full agenda
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Lunch
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Group Discussion
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Building AI Agents and Automations. Read the full agenda
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Closing Remarks
WIL REYNOLDS : Founder/VP of Innovation at Seer Interactive
11:00 AM–12:00 PM
Getting Found in the Age of Search, Social, and AI
Keynote
In a digital world shaped by ever-evolving algorithms, how do we make sure our businesses remain visible—and relatable? This session dives into the latest trends in search, social, and AI, with a focus on what actually works now. We’ll look at the strange resurgence of spammy tactics like white text on a white background, how they’re showing up in AI-generated answers, and why they probably won’t stick around for long.
More importantly, we’ll explore how to shift our strategies to be less about gaming the system and more about staying human. From understanding where to invest energy—Google? AI? Your actual audience?—to building visibility that lasts, this keynote offers practical insights for staying ahead of the curve while keeping your content authentic.
GABE LEVINE : Attorney / Principal at Matchstick Legal, Inc
12:00–1:00 PM
Maximizing AI While Mitigating Your Legal Risk
Legal Discussion
Agencies are embracing generative AI to enhance their services—but the legal landscape is still taking shape. This session breaks down the current risks around copyright, client contracts, and data use, while offering practical steps to stay protected. From understanding your indemnity obligations to choosing the right tools and writing smarter scopes of work, you’ll leave with clear, actionable ways to keep using GenAI responsibly and confidently—without slowing your momentum.
SEBASTIAN CHEDAL : CEO at Fountain City, Inc.
In this hands-on workshop, you'll learn how to build real, functional AI agents and automations—no heavy coding required. We'll walk through 2 to 3 live builds together. You’ll watch the entire process on screen and follow along as we construct agents that can perform tasks, make decisions, and streamline repetitive work using accessible AI tools and automation platforms.
Whether you're just getting started or looking to take your AI skills to the next level, this workshop is designed to be interactive and practical. You’ll leave with a clearer understanding of how AI agents work, plus a few fully built examples you can customize and apply directly in your own workflows. Bring your laptop, your curiosity, and a few ideas—let’s build something useful together.
3:30–5:00 PM
Building AI Agents and Automations
Workshop
Summit Member Ticket : $1,450
Summit Nonmember Ticket : $1,950
Sold out
Tuesday, August 19: Day 2
Jump to: Monday, Aug. 18: Day 1
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Continental breakfast
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Welcome Day 2
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The Messy Middle. Read the full agenda
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Group discussion
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No Code, All Flow: Automating Agency Deliverables Without Engineers. Read the full agenda
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Lunch
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Transforming Agency Operations Using AI. Read the full agenda
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Open Skate
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Closing Remarks
MEGAN NOTARTE : Co-Founder, AI Portland
Presentation
11:00 AM–12:00 PM
The Messy Middle
Generative AI is everywhere but for small and midsize businesses, adoption isn’t straightforward. In this talk, Megan shares emerging patterns, questions, and practical insights for agencies navigating this in-between space. No hype, no silver bullets, just a real conversation about what’s possible, and where we might go next.
MICHAEL KING : Founder of iPullRank
Client work is evolving but your processes doesn’t have to stay manual. In this session, Michael will show how modern agencies can use low-code automation to streamline deliverables, save hours per week, and unlock new levels of scale—no engineering resources required. Whether you’re transforming data, generating insights, or building reusable client tools, this talk will show how to turn repetitive tasks into intelligent systems.
What you’ll learn:
How to build automated workflows for common agency deliverables without writing full apps
Ways to integrate tools like spreadsheets, APIs, and language models to speed up analysis, production, and reporting
Use cases for automating content generation, campaign reporting, competitor research, creative QA, and briefing processes
How to turn playbooks and SOPs into internal tools your team can run on demand
Strategies for balancing AI speed with human oversight for client-ready outputs
12:00–1:00 PM
No Code, All Flow: Automating Agency Deliverables Without Engineers
Presentation
KHUSHBU DOSHI : Chief Operating Officer at E2M
With experience working alongside 500+ agencies, we’ve seen firsthand what actually moves the needle when it comes to operational efficiency, and where AI makes the biggest impact. In this session, we’ll break down the agents, automations, and AI-driven solutions that are already transforming how agencies run.
You’ll get access to proven frameworks and a collection of 50+ automations actively being used by agencies today, designed to streamline delivery, reduce overhead, and create room for teams to focus on higher-value work.
We’ll also be building an AI agent live in the room, and walking you through full-stack solutions that go far beyond what off-the-shelf tools can do. If you’ve been wondering what AI as infrastructure looks like for agencies, you’ll see it here.
Whether you’re leading a five-person creative shop or managing a global team, this session will give you the clarity, inspiration, and tactical next steps to build your AI-powered agency from the inside out.
2:30–4:30 PM
Transforming Agency Operations Using AI
Workshop
